Guide

How to follow news in your field

You do not need to read everything. You need to notice the few things that change your work.

By Sheila, maker of Clara · Updated Oct 24, 2026 · 2 min read

1.Write down your short list

List 10 to 15 names that actually shape your work: companies, regulators, people, products. If a story touches none of them, you can skip it.

2.Go to the source first

Company blogs, filings, government releases and research papers say what actually happened. Commentary comes later and is optional.

Most companies have a newsroom or blog page you can follow.

3.Keep one or two good explainers

Pick one reporter or newsletter who covers your field well and skip the rest. Two voices you trust beat ten you skim.

4.Sort by "did the world change?"

A launch, a ruling, a hire or a price change is news. Hot takes and recaps of last week are not. Read the first kind and let the second go.

5.Ask "so what for me?"

For each story, finish the sentence "this matters to my work because…". If you cannot, it was not your story.

Let Clara keep the list for you

Tell Clara what you do and who you watch. She reads widely, favors primary sources, and texts you only the changes that matter to your work, with the so-what spelled out. Text back to ask why.

ClaraiMessage
heads up: the FDA just cleared the first at-home test in your category
that sets the bar your team will be measured against next quarter
who made it?
a small Boston startup. want the filing link?
An example text (illustration)

Common questions

How much time should I spend on industry news?

Ten to fifteen minutes a day is enough for most people if you start from a short list of names and primary sources. Time spent beyond that usually goes to commentary and repeats, not new information.

What is a primary source?

The original place something was said or released: a company announcement, a court filing, a government release, a research paper. Reporting and commentary are useful for context, but primary sources tell you exactly what happened.

What is Clara?

Clara is an AI news friend you text on iMessage. She follows the world for you: one morning text on everything you'd want to hear about, a text during the day only when something important lands, and the industries and companies you choose. You can text her back about anything.

How much does Clara cost?

Your first week is free. After that Clara is a paid subscription, and the current price is shown before the trial starts. You can stop any time by texting her.

Try Clara. Text her hi on iMessage, tell her a little about your world, and get your first story in a few minutes. Free for your first week.

Text Clara →

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